The ultimate guide to using LinkedIn hashtags in 2022!

Hashtags on LinkedIn are any combination of letters or numbers that come after the # symbol and are not separated by a space. They are special bits of text that are put into LinkedIn posts and other parts of LinkedIn, like your profile or company page. They describe your content and get more people to look at it, click on it, and connect with you. When you click on a hashtag, all of the posts on LinkedIn that use that hashtag will show up. The search bar on LinkedIn can also be used to look for a hashtag. Hashtags on LinkedIn can have letters from A to Z, numbers, and emojis, among other things.

Hashtags are used on LinkedIn for two main reasons: to reach more people and to keep up with relevant posts. So, you need to know how to use LinkedIn hashtags if you want people to see what you post on LinkedIn or if you want more people to see what you post on LinkedIn. Using LinkedIn hashtags to make organic content work better is a cheap alternative to paid advertising strategies on LinkedIn, and they often work well together.

There are two kinds of content you can post on LinkedIn that can be "hashtagged": a post and an article.

• A post can be just text, or it can include photos, videos, documents, or other media.
• An article is a type of long-form writing that works like a mini-blog. Most of the time, these are used on personal profiles to show thought leadership.

Adding a hashtag to a post on LinkedIn

Click "Start a post" at the top of LinkedIn's homepage, type your post, and then click "Add hashtag" in the post editor. It just adds a # to your post, but you could also type # by hand, which would be much faster. As you type your hashtag, LinkedIn will give you suggestions of other popular ones.

Adding a hashtag to an article on LinkedIn

Click "Write an article" on the home page. You can write hashtags as text in your article, and when you publish it, the hashtags will become clickable.

Adding hashtags to your company page on LinkedIn

By adding hashtags to your page, you help the algorithm classify you so that your content will be shown to people who follow and search for those hashtags.

• Click on Hashtags on your company page.
• Choose up to three hashtags that show what you do and what you post about. Also, choose hashtags that your target audience is looking for.

Adding hashtags to your LinkedIn profile

You need to turn on LinkedIn's Creator mode before you can add hashtags to your personal profile. Go to your profile and scroll down until you reach the Resources section, which is below the sections on your headline and your analytics. Select Creator mode. If you turn on Creator mode, you can add up to 5 hashtags (as well as have access to LinkedIn Live posts, audio events, and the newsletter feature).

We've talked about how hashtags can help you on LinkedIn, but it's important to remember that they're not the only factor that helps you gain greater reach, attract an audience, and convert. If you want to grow your audience and convert them, you should focus on making high-quality content and posting it on a regular schedule. The main thing you should take away from this post is that the magic mix is hashtags plus great content that gives value to your audience.